
Premium creative, strategy, and production for the next generation of mobile entertainment.
ABOUT HUDSON VERTICAL
Built by New York creators, filmmakers and strategists, redefining entertainment for the vertical age.
THOUGHT LEADERSHIP
Why vertical storytelling isn’t the end of 'real entertainment' - it’s the next evolution.
CAPABILITIES
From concept to completion, Hudson Vertical combines first-hand experience in vertical storytelling with decades of traditional production expertise - bridging old-school craft and new-screen innovation.
RESOURCES
Tools, templates, and insights to help creators master the vertical revolution: free, practical, and built from our real production experience.
OUR PROJECTS AND PARTNERS
We work with the best in the business in creating original vertical series and collaborations - with existing microdrama apps, established brands looking to explore the space, and independent producers.APP CLIENTS:
FlareFlow, Shortical, DreamEShort, iReelTV, Anishort, Rizzle, CollegeHumorBRAND CLIENTS:
Dos Equis, McClure's Pickles, Microsoft, American Express, Pepsi, MillerCoors

ABOUT US
Formed in 2025 by Thom Woodley and Andrew Beck - New Yorkers with decades of experience across legacy Hollywood, groundbreaking digital media, mobile gaming, and advertising, Hudson Vertical was built to bring a higher caliber of entertainment to the most exciting new format: vertical series.We’ve helped shape the next wave of storytelling for dozens of the top microdrama apps—consulting on creative strategy, writing and development, branded content, and production.Our team has recently written, developed, or produced for:
FlareFlow, Shortical, iReelTV, AniShort, DreamEShort, and many others.Our branded content experience includes campaigns for:
Dos Equis, Pepsi, American Express, MillerCoors, Microsoft, and Netflix.Hudson Vertical stands at the intersection of culture, creativity, and technology—building vertical stories that rise above.

THOUGHT LEADERSHIP
More than 90% of all video views now originate from mobile devices. U.S. viewers spend over three hours a day watching video on their phones. Microdramas alone represent a $12 billion global industry—with the U.S. driving up to 80% of that growth.We’re only at the opening stages of this medium. This is television in the 1950s all over again. The next several months will define the real tastemakers, thought-leaders, and genre-builders of a generation. And the only way to get there is to take big swings.We know what makes a vertical work: tight pacing, relatable protagonists, aspirational situations, clear motivation and dialogue, and above all, compelling CPI moments that keep viewers watching.But we don’t aim for “good.”At Hudson Vertical, a story must pass at least four of these filters to be considered great:Will it satisfy and excite the existing audience?Will it spark curiosity and attract a new one?Will it stand out in a sea of competitors?Is it efficient to produce?Can it naturally integrate brand sponsorships?Is it strong enough to become IP worthy of its own franchise?Vertical storytelling is the next great entertainment frontier. We’re here to make sure it evolves with vision, integrity, and creative ambition.

First hand experience writing, developing and producing minidramas and vertical films since 2022
Founders with 40+ combined years of experience in all ends of the industryFounders’ background as pioneers of first-wave of 2000s webseries boomInherent ability to make high quality work inexpensivelyExtensive vendor, crew and cast relationships (especially in NYC) with production-extension capabilities across US; partnerships in Albania, Vancouver, Istanbul and Peru
IP DEVELOPMENT
Idea Generation
Development
Screenwriting and Script Localization
Transmedia Worldbuilding
IP Strategy
Brand Strategy
Product Placement and Advertising
Sponsor Relationship Management
PRODUCTION
Pre-Production
Line Producing
Production Management
Location Scouting and Management
Directing and Showrunning
Cinematography and Multi-Camera Operation
Vertical Filmmaking
Nimble / Cost-Efficient Production Techniques
AI Filmmaking Techniques
POST-PRODUCTION
Rough Cut Editing
Final cut / Online Editing
Music Composition
Social Media Campaign Creation and Deployment
ASSETS
Netflix-approved triple camera / lighting / sound package
NYC Production Insurance
Greenscreen Studio
Multi-Location Relationships
Actor Company Relationships
Microdrama Director Relationships

HOW YOU CAN DO IT TOO
From story structure to strategy to pitching, here are some of the many tools we use to make the best vertical series around - now free for you to use.
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